Requires in-depth knowledge and understanding of social media platforms and how they can be leveraged in different scenarios, and experience with online monitoring and measurement tools. Strong project management and organizational skills and deep knowledge of social media marketing are required. May manage a team of Social Media Specialists or Coordinators. Implementing the company's social media strategy Developing brand awareness, generating inbound traffic and encouraging product adoption via social media posts Reporting various social media metrics using a variety of digital analytics and media tracking tools Coordinating with internal marketing and public relations teams to support their respective campaigns, ensuring consistency in voice and cultivating an engaged social community May also take existing marketing content and circulate it effectively in various social media channels Submit your resume or request talent now and our expert recruiters will be with you shortly.Robert Half is one of the premier marketing and creative staffing agencies.
Analytics
Blogging
Brand Awareness
Campaign Planning
Canva
Design
Digital
Facebook Insights
Google Analytics
Hootsuite
Salary for Social Media Manager
$58,250 - $82,000
25th percentile
$58,250
New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties
50th percentile
$71,000
Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role
75th percentile
$82,000
Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available
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